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Motivate Clients To Overachieve
Part of your job as a professional fitness trainer is to get the greatest output from your personal training business clients. Doing so will thrill paying clients into getting fantastic results, and propel them to refer business to you. You know what that means - more money!
How do you get your fitness business clients to overachieve during their workouts? Simple! Follow this one basic principle to condition your clients into putting in more effort. Watch the short video below, right now, to discover this simple, but powerful technique.
Clients are going to love you for this! Watch now, and incorporate it today!
Fitness Trends For 2011
So which fitness trends are going to be hot, and which ones not in 2011? As a professional fitness trainer it is mandatory to know what direction your industry is heading. This knowledge can help a personal trainer stay on the cutting edge by putting themselves in the best possible position to profit. 
The information I present below will help you as a fitness professional position yourself to profit. Therefore, pay close attention to the major fitness trends, and commentary which I have provided.
The fitness industry trends are adopted from the American College of Sports Medicine’s (ACSM) annual survey of its members. In order to determine what will be hot in the fitness industry, ACSM sent a survey out to 19,167 ACSM certified professionals who used the power of the internet to vote on the newest industry trends.
Here are the results. Brace yourself for 2011, and begin planning right now. Plan to profit!
Top 10 New Fitness Trends for 2011
1. Educated and experienced fitness professionals
This fitness industry trend is #1 for the fourth straight year. As more, and more fitness professionals enter the field it is becoming much more competitive. What separates the qualified from the unqualified personal trainers is education, and certifications. Consumers are also becoming more aware of a trainers education, and credentials prior to hiring them.
If you are a fitness pro, then my advice is to continually educate yourself, and get one of the top personal trainer certifications available. Here is a list of the best personal training certifications in the world.
A good personal trainer education will place you in the respected category of qualified fitness professionals. Get educated, get certified, and stay educated!
2. Fitness programs for older adults
Last year this trend was #6. In 2011 it has moved to #2. The baby boomers are aging, and want to live a healthy, more fit, and better quality of life. They are interested in investing in exercise, and fitness to help them live a longer, better quality of life.
If you are a personal trainer, or operate a personal training business, then I would target the older adults. They make great clients because they are motivated, and have the money to invest in your services. This market is steaming hot! Position yourself now!
3. Strength training
Strength training is more accepted now than ever before. It is not just for want-to-be bodybuilders. Men, women, young adults, and older individuals use strength training as a tool to preserve, and even increase strength, and lean tissue. Maintaining strength during aging is very important to older adults.
4. Children and obesity
The fitness trends show that this is another hot market for 2011. If you are a personal trainer, then consider training kids. There is a big opportunity to empower kids to live a healthier, more fit life. The movement starts with us, the fitness professional.
